Project:
Nassios & McLaughlin are personal injury attorneys in the East Tennessee region. Our deliverable was a 30 second holiday themed commercial that they could use in their regional promotion campaigns.
My Roles:
Producer / Co-Director
I was the lead producer on this project and worked alongside the creative director and account team to ideate and pitch the project to the client as well as create a timeline and milestones. Once approved, I led the production crew to scout locations, storyboard the scenes, hire talent, design the set, and gather props and supplies. In post-production, I managed the revision process, sound design, and additional visual direction.